Digital systems · Cairo — Dubai — Gulf
Web apps · CRM · Automation · Lead gen · Social · Content · AI
I build the foundational systems businesses run on — web applications, custom CRMs and autonomous automation pipelines — then I fill them with demand through lead generation, social campaigns and content. Strategy, engineering and AI in one hand, eliminating vendor friction.
Capabilities
Strategy, engineering and automation delivered hands-on — never brokered out to a second vendor.
The public surface of the business: fast, credible, and engineered so growth never means a rebuild.
The internal machine: your pipeline, data and follow-ups running on rails instead of memory.
The demand layer: lead generation, paid social campaigns, content production and AI doing the repeatable work — broken down in the Growth Studio below.
Growth studio
The demand side of the business, run as a system: campaigns that produce leads, accounts that stay active, content that ships on a calendar.
Campaigns · Social · Content
Traffic is only worth buying if the system behind it captures, qualifies and follows up on its own. I build the ads, the pages, the calendar and the automation as one connected machine — and report on it in numbers you can act on.
Paid and organic demand engineered as one funnel: traffic lands on a page built to convert, the lead enters your CRM, and follow-up fires without anyone remembering to send it.
Accounts run like a channel, not a hobby: campaign structure, creative sets, audience layers and a calendar that never goes quiet — with numbers reported every month.
A production line, not a scramble: ideas researched, drafted with AI, designed or edited, scheduled and published — then measured so the next batch is sharper.
Monthly
content calendar approved in advance
Weekly
campaign optimisation and creative refresh
Live
leads landing in your CRM, not a spreadsheet
Reported
spend, leads and cost per lead every month
Automation stack
Real workflows in production — mapped first, then wired across n8n, Make and Zapier.
Case studies
Six live systems. Architecture and deliverables stated plainly — open any of them and check.
Plate 01Static-first storefront with a structured menu data layer, bilingual routing and RTL-aware layouts, plus WhatsApp deep-link lead capture instead of a heavy checkout stack.
Plate 02Editorial component system driving a media-heavy portfolio with lazy-loaded galleries, service taxonomy and a validated consultation enquiry flow wired to the client's inbox.
Plate 03Six generative studios behind one authenticated workspace: node-based canvas state machine, queued render jobs and a shared media library with per-user storage policies.
Plate 04Multi-tenant SaaS: notes ingested, structured by model calls, rendered into branded deck templates, with subscription billing and export pipelines behind row-level security.
Plate 05Eleven internal tools unified in one workspace, each backed by an automation pipeline: research, product generation, funnel assembly and analytics writing to a shared schema.
Plate 06Affiliate content studio with a multi-user account system, research-to-draft-to-publish pipeline, scheduled generation jobs and direct CMS publishing endpoints.
Process
Fixed scope per step, visible progress, and full handover documentation at the end.
I map how the business actually runs today and where hours and leads leak out.
The flow gets blueprinted first — screens, data and decision points — before any build.
Site, app or CRM built and shipped in tight increments you can review as it grows.
Workflows connected, tested under real load, then documented so your team owns it.
Project brief
Four fields. I read every brief personally and reply with a scoped first step.
One working day, from me — not an assistant or a ticket queue.
Fixed scope per step, so you approve cost before anything is built.
Cairo-based, delivering across Egypt, the UAE and the wider Gulf.
Prefer email? mohamedkasas1985@gmail.com